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Big Food’s New Strategy: Infiltrating MAHA?

Big Food’s New Strategy: Infiltrating MAHA?

Conservative influencers are being paid to defend soda. Here's why they're wrong.

Dr. Simone Gold's avatar
Dr. Simone Gold
Mar 31, 2025
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Big Food’s New Strategy: Infiltrating MAHA?
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Over a 48-hour period this week, several conservative influencers published strikingly similar posts on X opposing a proposed ban on soda purchases for those using food stamps.

“The government wants to block soda purchases for Americans on SNAP [Supplemental Nutrition Assistance Program],” one wrote. “Remember when NYC tried this and it completely backfired? President Trump proudly had a Diet Coke button in the Oval Office. This is absurd government overreach. Let people decide for themselves.”

“IMPORTANT: We cannot allow ‘Make America Healthy Again’ messaging to be used to control what needy Americans can or cannot buy,” wrote another. “Some officials in D.C. are working on preventing Americans on SNAP from using those benefits to purchase any soda. Remember when New York City Democrats tried to prevent people from buying soda? It backfired spectacularly. President Trump literally had a Diet Coke button in his Oval Office. Let people think and decide for themselves. Anyone can consume …

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